Rock Royalty Unveils Gibson Les Paul for Pre-CMA Red Carpet Party at the Home of Michael Burcham

Nov 16, 2010

Nashville, TN — Rock Royalty unveiled its custom Gibson Les Paul guitar last week at the home of Michael Burcham, celebrating the opening of Nashville’s Entrepreneur Center. A VIP guest list enjoyed a pre-CMA party with a performance by award-winning songwriter Rivers Rutherford. Guests rocked to the hour-long set while marveling at the exclusive, one-of-a-kind custom guitars, which are designed for musicians, guitar collectors, and jewelry aficionados. Rock Royalty was honored to share its masterpiece with David Berryman, President of Gibson Guitars Corporation.

One of the highlights of the evening was the unveiling of Rock Royalty’s custom, one-of-a-kind Gibson Les Paul guitar with factory painted black body and white trim. The guitar features: four handmade Rock Royalty volume knobs with 24.56cts total black & white diamonds set in sterling silver, finished with black ruthenium and handmade 22kt yellow gold rims; a handmade Rock Royalty selector switch containing 2.01cts black & white diamonds set in sterling silver finished with black ruthenium & a 22kt yellow gold rim, and six handmade Rock Royalty tuning keys with 17.52cts black & white diamonds set in sterling silver finished with black ruthenium; a custom handmade Rock Royalty pick guard in sterling silver with hand-painted black enamel and hand-applied 22kt gold border featuring a skeletonized Rock Royalty 1/1 logo in 22kt yellow gold set with 2.08cts white diamonds.

According to David King, “Rock Royalty custom guitars were inspired by our creative passion and fueled by an endless pursuit of perfection. Our creations innovate and challenge the boundaries of guitar design. The custom Gibson Les Paul is the crown jewel of our launch collection and we are proud to share this piece of work with Dave Berryman, Rivers Rutherford, Michael Burcham and our hometown of Nashville.”

About Rivers Rutherford

Rivers Rutherford quickly found his place in the world as an entertainer, studio guitar player and songwriter. In 1996, Rivers signed with Universal Music Publishing and remains with the company today. Artists including Gretchen Wilson, Gary Allan, Faith Hill, LeAnn Rimes, Keith Urban, Trick Pony, Blake Shelton, Deana Carter, Clay Davidson, Jamie O’Neal and Andy Griggs have since recorded Rutherford’s songs.
Rutherford claimed his first number one hit, “Ain’t Nothin “Bout You” in 2001. The song spent six weeks at number one and is to date, the most successful single ever recorded by Brooks and Dunn. Rutherford was honored by ASCAP and received their Song of the Year Award in 2002. Since the smash hit with Brooks and Dunn, Rivers has accomplished two more number one singles, Tim McGraw’s “Real Good Man,” and Montgomery Gentry’s first number one, “If You Ever Stop Loving Me,” which he also produced.
While Rivers continues to enjoy songwriting success with the current Gretchen Wilson hit, “Homewrecker,” he plans to expand performing, recording and is producing upcoming albums for artists such as Jamie O’Neal and Montgomery Gentry.

About The Entrepreneur Center

The Entrepreneur Center serves as a gateway that fuses training, relationships, and resources to cultivate economic development and drive Nashville’s future as the epicenter of entrepreneurial endeavors. Whether the need is for guidance on a step-by-step business plan, information on the process of raising capital, or building out a business model, our team of experienced business professionals are here to help Nashville’s entrepreneurs. Training studios are held throughout the year, focusing on industry verticals such as Healthcare, Social Enterprise, Digital Media & Entertainment, Sustainability, and Technology. Resources to help Middle Tennessee’s entrepreneur community include Incubation Space, Training, Networking, Resources, and Mentoring. The Entrepreneur Center serves as the “Front Door” of Nashville for entrepreneurs and is located at 105 Broadway, Suite 200.

About Rock Royalty Custom Guitars

Based out of Music City, Rock Royalty is a luxury design house dedicated to manufacturing the finest and most opulent guitars in the world. Combining optimal musical performance with fine aesthetic beauty, Rock Royalty has skillfully engineered designs that focus on jewel-encrusted guitar hardware and accessories. Rock Royalty’s production is extremely limited as all designs are handmade. For more information regarding Rock Royalty, e-mail, call (615) 669-7776, or visit


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